Beer still dominates in tough financial times

EVEN in tough economic times, drinkers reach for a cold one to quench that hard-earned thirst, recent figures show.

Australians also appear to have expensive taste, with the figures showing the demand for boutique beer has grown by 11.3 per cent in last year.

The biggest beer drinkers are between 18 and 30 years, a demographic which responds well to change, innovation and clever advertising, the survey found.

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